Casey Reid — Interaction Design
Account

Writing

Writing project preview
Early wireframes and user flows

Background

My Approach

Research

Ran contextual inquiry across 12 locations, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

$2.3M in incremental ARR. Since shipping, we've measured 35% reduction in support volume.

Writing

Shipping quality design requires collaboration and iteration. I've learned how . The implications matter for teams and organizations.

Key Takeaway

Whether you're shipping a new feature, this principle applies.